The first two weeks I used this shampoo, my hair looks terrible. Since my hair was used to products with chemicals, parabens, silicones, and sulphates in it, it was complete detox for my hair to switch to this. Now, after three weeks, my hair looks amazing. It's soft, it's shiny, it's manageable, and it looks great. Just be patient, don't throw it away after one or two weeks.